9 components of an excellent organizational climateby Rensyl IntegralAugust 8, 2022August 8, 2022The concept of organizational climate was popularized by Litwin and Stringer in 1968, and is defined as a combination of measurable elements of the perceived… Read More »9 components of an excellent organizational climate
What is marketing and why is it important in brand strategyby Rensyl IntegralJuly 19, 2022July 19, 2022Marketing is defined as the process of identifying, developing, and delivering value in the form of products and services to a target market. In marketing,… Read More »What is marketing and why is it important in brand strategy
5 effective strategies to successful brand awareness campaigns on digital platformsby Rensyl IntegralJuly 7, 2022July 8, 2022One of the prerequisites to building a successful brand is making sure that the market knows your product and your brand, and this is what… Read More »5 effective strategies to successful brand awareness campaigns on digital platforms
The 10 types of entrepreneurs summarized in 4 simple categoriesby Tim MwangiJuly 6, 2022July 6, 2022In a world where we are all trying to not just survive but excel, discover and live our purposes, people are always looking for avenues… Read More »The 10 types of entrepreneurs summarized in 4 simple categories